Why Retweeting Is As, If Not More, Important than Tweeting

Posted By on September 9, 2014

As a beginner, crafting a 140-character tweet that actually says something is a feat! But it’s just one way to interact on Twitter. Learning how to retweet – re-posting someone else’s tweet — lets you reach people you might not otherwise. Retweeting eases the hard work of tweeting. Instead of spending hours tweaking uninspired tweets […]

Social Media Time Management? Five Ways to Avoid Drowning

Posted By on September 2, 2014

I like social media but I don’t let it suck my life. I use the following social media time management tips to keep the long (and short) tail from sinking my little ship.

Twitter is like a TV Show until You Join Conversations You Care About

Posted By on August 26, 2014

Recently I’ve become interested in helping out honeybees. Last night I went looking for conversations about beekeeping on Twitter and discovered the buzz about Julianna Marguiles winning an Emmy for her role in The Good Wife. I’ve watched all five seasons, but there was no way I was going to add my tweet to the […]

What the heck is RT? Ten Terms You MUST Know to Twitter (but Are Afraid to Ask)

Posted By on August 19, 2014

If you’re a new user, Twitter can seem like that annoying clique in the 5th grade who spoke Pig-Latin so everybody knew how cool they were. Thankfully, there are only about ten terms that are essential to how to Twitter while getting started and adhering to Twitter etiquette.

How Social Media is Helping Fight the Biggest Fire in Washington State’s History

Posted By on July 29, 2014

We stopped to fill up in Marblemount, the last town with gas before we headed up and over the Cascade Mountains. Inside the minimart, the cashier was losing her mind. Every person who walked in wanted information about the Washington State’s largest ever wildfire raging out of control on the other side of the mountains. […]

Circulating Poetry on Social Media

Posted By on May 28, 2014

I went on way too long about my pet peeve when someone asked me about the negative impacts of social media on poetry. I was at the Skagit Poetry Festival on a panel about technology and the future of poetry. Many poets believe that social media will catapult them into the limelight if they learn […]

Worried About Following More People Than Follow You? Try Twitter Lists.

Posted By on April 1, 2014

The Scobleizer! Sounds like a blender, right? If you’re a tech startup, a thumbs up or down from Robert Scoble will smooth your way or pulverize you. To know what’s up in high tech, you must follow him. But right now I have more followers than people who follow me. On Twitter the reverse is everyone’s goal. I […]

Thanks? Say No Thanks on Twitter and Facebook

Posted By on October 24, 2013

Your mother taught you to always write a thank you, right? So why is “thanks for the follow” little more than digital wall paper on social media? The Nordstrom’s tweet above feels automated. There’s no clue that it comes from a real human being. And so no way forge a connection with the person you’re […]

Why You Should Waste Time on Twitter

Posted By on October 2, 2013

My friend Annie Pearson (aka E.A. Stewart, the historical fiction author) believes the best way to sell books on Twitter is not to sell them. That’s not really new news around here. We advise people who ask us how to use Twitter to pursue their interests on social media rather than market, market, market. Annie […]

Why Even Boring People Can Build Followings—They Remember their Business Cards

Posted By on September 11, 2013

I forget so often that Cynthia carries some of mine in her purse. Last night I remembered to stuff some in my wallet before I went to the Content Strategy Meetup hosted by SURF Incubator in Seattle, and got lucky. At the raffle, they pulled one of mine from a fishbowl and I won the […]